A Writers Guide to Surviving a Freelance Famine

The feast and famine cycle is fairly common in the freelance world. Meaning you’re either up to your elbows in deadlines, staring at a screen through blurred vision stemmed from exhaustion or you’re trying to figure out what to do with yourself until the next gig comes along. Since I’m sure you can figure out a thousand ways to fill your time during the feast, today we’re tackling the famine side of the spectrum.

If you’re reading this article I imagine you fall under one of three categories:

  1. You’re currently experiencing a freelance famine
  2. You’ve been there, remember how terrible it was and want to be prepared for next time
  3. You’re a freelancer who has never experienced a famine (lucky you!) and want to be ready just in case

Regardless of why you’re here, the following information is sure to be helpful!

What is Freelance Famine?

If you’ve yet to experience a freelance writing famine in your business congratulations are certainly in order! And I hate to be the bearer of bad news, but it will happen. I have yet to meet a writer that hasn’t experienced famine in one sense or another. In other words, it’s not a matter of if, but a matter of when.

For example, tomorrow, all my clients could email me saying, “Janine our budget has changed, and the article you submitted will be the last one for now. Thanks for working with us.” and BAM, there goes a chunk of my freelance income.

Welcome to a freelance famine.

My Recent Freelance Famine

I had an excellent client who had a fantastic income for me monthly and I submitted 3-4 articles a month to them. Then, with a 30-day notice, I was cut from the budget. Just like that.

What did I do you ask?

What I don’t recommend. I panicked. “It could take weeks or months to make up for this client,” I thought. Then, I took a deep breath and knew I had to get back in the game and work on my business and I hope the following tips I learned along the way are helpful to you in your own journey!

1. Pitch Away

Now that I lacked a client, it was time to pitch! The Healthcare Marketing Network helped me regain clients quickly because all my pitches were accepted! Never pitched before? You can take our free seven-day pitch course when you join the Healthcare Marketing Network!

2. Update your Website

Could your website use a revamp? There’s no better time than now! I didn’t revamp mine, but I did change my pricing structure and played with some new ideas to expand my services. It was during this time that I started to offer coaching and virtual assistance services and built two email lists, rather than one!

3. Find a Tribe

I found my tribe within the Healthcare Marketing Network, but you could find yours anywhere! Go ahead and branch out to find a tribe that supports you in your the work you do, as well as the freelance journey itself. In one of my original Thoughtful Thursdays in our Facebook community for writers, I chatted about finding even one person who does exactly what you are doing. You can help each other become accountable, and just like many things in life, it’s not about what you know, it’s about who you know!

4. Continue your Blog Postings

Keep up on your content calendar. The more traffic you drive to your site, the more potential clients you will have. This would also be the perfect time to take a look at your social media accounts to make sure they are optimized and tailored to your perfect client!

5. Never Stop Learning

Did you recently hear about a great book on freelance writing? Now’s the time to start reading it! If you’re a writer you’re likely an avid reader as well, but I have met writers that aren’t big on the reading side of things. If that’s you, try listening to audiobooks or podcasts during your commutes. If you have the time and resources why not invest in your business via an online course or local workshop? No matter how you decide to go about it, use this downtime wisely and your business will thank you!

The freelance famine is real, and it can make you feel like a failure because you are alone at your computer. You’re not alone though. At the Healthcare Marketing Network, we offer up a tribe of experienced freelancers to build you up! Whether you need tactical business advice, have questions about a client, or just need words of encouragement we’ve got you covered. We’re like one big, happy family and would love for you to pull up a chair at our roundtable!

 

Janine Kelbach, BSN, RNC-OB is a nurse entrepreneur with experience as a freelance writer, virtual assistant, and business coach. She helps solopreneurs/entrepreneurs with her proactive, diverse virtual assistant skills and keeps executives and business owners organized, prioritized, and less stressed.

4 Ways Blogging Improved My Business

I started blogging by accident. More as a journal entry than a way to promote my business.

I work in the reproductive endocrinology and infertility (REI) field and had to perform one of my least favorite parts of my job; telling a patient that she lost her pregnancy. I found myself thinking about her (and how I imparted the news) long after the event itself and decided to write about it in order to relieve the stress associated with it.

After doing so, I posted it as a blog on my website and linked it to some social media pages. The next day I woke up to a buzzing phone with many notifications of ‘likes’ and comments on my post, either from other nurses, friends or just people who have experienced pregnancy loss. As a result, I realized that writing a blog could help me to inspire and educate more people than I ever could by in-person interactions alone.

Over time, though, writing a blog has helped my business in a more indirect, but no less impactful, way.

1. Establishes Credibility

One of the most obvious benefits and one of the main reasons many people choose to write a blog is to help position themselves as an expert in their field. Researching the topics for my blog has forced me to stay current regarding the latest literature and trends in REI, an important aspect of educating others in a rapidly growing field. I also started to provide content for other REI blogs, in addition to my own, further expanding my reach and getting others to notice me and my brand.

2. Patient Insight

My blog has provided me with so much valuable insight into the mindset of patients, which I’m then able to share with the nurses who care for them.

I started expanding my social media presence in order to research ideas for blog posts and found that infertility patients started following me. Reading what they post on their Instagram pages has been eye-opening for me, as it challenged my perception of the importance of certain events in the infertility journey.

A great example of this is the appointment with the physician following a failed treatment cycle, an appointment that nurses call a “negative follow-up” and patients (apparently) call the WTF appointment.

I realized that this appointment is meaningful, as patients have many questions regarding the reason for their cycle failure and are curious about the plan for next steps. I was surprised, though, at the level of anticipation for this particular office visit. Patients post often about anxiously waiting for this appointment, they postulate what will be discussed and despair that there might not be a viable option for them to achieve a pregnancy.

REI nurses barely mention this appointment when we call them with their negative pregnancy test.

The negative pregnancy test phone call is dreaded by REI nurses everywhere and, as a by-product of our discomfort in having to relay bad news, we often rush through it. Now, I educate the nurses with whom I work that they should call the patient again a day or two after the initial phone call, and spend quality time offering support, outlining what they can expect at the WTF appointment and ending the call with a tone of cautious optimism.

This one extra phone call has been incredibly well-received by patients and goes a long way to alleviate some of the anger and anxiety generated by a negative test result. Had it not been for my blogging efforts I may have never had this insight.

3. Network Growth

Blogging has helped me create and cultivate an invaluable network of nurse entrepreneurs.

At the beginning of my blog and website creation, I would reach out to colleagues and authors of articles and blogs that I respected in order to connect and ask for advice. I didn’t feel like I had much to offer on my end, but eventually, I did. We would bounce ideas off each other, compare new apps or programs or share helpful information. I also became friends with colleagues who worked in the infertility field, but specialized in services tangential to mine and we started to naturally cross-refer to each other.

For example, if a client asks me for patient education materials, I tell them that is not my specialty, but I can refer them to a colleague. In turn, my colleagues refer me when someone needs help with my specialty. In time, I have become part of a community of other nurses, entrepreneurs and healthcare professionals, which has been integral to improving my efficiency, expanding my reach and helping to alleviate the stress that is inherent to owning and running your own business.

4. Added Value for All

My company’s mission is to educate and empower REI nurses and, originally, I only focused on providing novice nurses the information and theory that they need to succeed.

In a short time, though, I realized that I needed something to offer the more experienced nurses too. I found that the way to enrich and enhance the work life of this subset of nurses is to provide them with leadership and networking skills.

So I started to research and write blogs on professional development, mentoring and presentation skills and found myself enlightened in these areas as an added bonus. I utilized my newly-acquired network of nursing contacts to introduce seasoned REI nurses to each other so that they can form their own community, with the goal of creating an environment where they can all thrive.

Writing a blog has added incredible value to my business and I highly recommend starting one, even if you don’t acquire an immediate following. You will benefit from the process of writing it as much, if not more than you will the finished product. Finally, if you define success as having the above-listed benefits, as opposed to just the number of ‘likes’ or comments, then adding a blog to your business repertoire can be one of the most beneficial actions that you can take to advance yourself and your company.

 

Monica Moore is a nurse practitioner and the founder of Fertile Health, LLC, a consulting company created to train new nurses in reproductive endocrinology and encourage nutritional interventions in REI practices. Before Fertile Health, she was one of the nurse managers at RMA of CT and continues to work as a consultant for them.

Hired a Coach, Gained a Community (2)

Hired a Coach, Gained a Community

Community. It’s commonly used to describe where we live, a feeling, or a sense of belonging. This feeling can be based on common attitudes, interests, beliefs or goals, but it isn’t always what you think it will be.

Sometimes it’s better.

A Business Coach Changes Everything

I wasn’t searching for a community when I happened to stumble upon my now beloved business coach, but I certainly found one when she led me to the Healthcare Marketing Network.  

After  writing for a content mill for a few months I had gained experience and built up my portfolio, but it was clear that something was missing.  I needed vision. I acquired said vision as I was searching for business coaches late one night and came across an article about top nursing blogs that Janine Kelbach (my soon to be business coach!) was mentioned in. I emailed her that night, she got back to me the next morning, and just like that the future of my business was forever changed. We started with a short 45 minute meeting and before I knew it, she had given me more than just a few business tips; she’d given me a community full of like-minded entrepreneurs with a thirst for growth and a strong desire to lift one another up.  

Janine, also known as WriteRN, recently told me that her goal when working with new clients is to help them create business goals and a vision for their future. She said that steering new writers towards the Healthcare Marketing Network has been invaluable.

She said, “New writers need accountability, and that can be found through the community at the Healthcare Marketing Network. Writing can be a lonely business, so having others who are willing to help with brainstorming, pitches and keeping us on  track with our goals is very important.

It amazed me that after one coaching session Janine knew exactly what I needed; a community! She told me how to find The Healthcare Marketing Networks website, as well as their gated Facebook Group filled to the brim with people just like me.  

Shortly after ending our first session, I looked up this Healthcare Marketing Network group on Facebook to see what it was all about, and what I found left me nothing shy of exhilarated. Not only did I see a community, but a  successful one full of healthcare writers! I also found great videos with tips and tricks of the trade, helpful articles tailored to writers, other members getting their business questions answered, and everyone enjoying one another’s company. And if that wasn’t enough to have me in awe, what came next was.

Out of the blue, I received a Facebook message from Carol Bush simply stating she thinks she could get me a gig. Being a nurse, I was shocked. Many times in nursing, the common theme is that we eat our young, not that we build one another up. Where was I, Kansas? Nope, but Carol was! After our encouraging exchange via Facebook Messenger we decided to meet.

I now know why she lives in Kansas! She’s like a small, mighty twister all unto herself. She was dynamic, excited, and offered up a wealth of knowledge. She shared pointers with me as well as ideas for several gigs. By the time the phone call ended, I had 3 potential leads and we were planning to meet again. I was still blown away and kept wondering how this small community would continue to touch my journey.

Community Matters

A few days passed and a familiar name showed up in the Facebook Group. Ashley Hay, a fellow writer. I had seen Ashley’s work and her story on another site I frequented. Even though I had never actually spoken to her, I started to feel a sense of belonging again. I was seeing a common theme of people in my writing life. I did get to connect with Ashley and she has experienced a similar journey to mine. She shared with me that the Healthcare Marketing Network has helped her in many ways along her journey, and the message of community was alive and well as we talked. She described that through the Healthcare Marketing Network she has found the “value in connection.” She stated that she often sits down in the evening and goes through the videos on the Facebook page just to continue to grow and learn as a writer. She has been able to connect with clients through the networks Gig Board, as well as build upon her own community. She also feels that accountability is a huge bonus of being a member and has really enjoyed the friendships she has built along the way.

The missing piece in my foundation of community was to meet Janet Kennedy, the other founding member of the Healthcare Marketing Network. She shared her journey of meeting Carol through a Twitter chat and out of that a collaborative friendship with a vision was born. I told Janet my story and she quickly replied that stories such as mine and others are “everyday validation” that the Healthcare Marketing Network is needed by clients and writers alike. She described the network as the missing link to the connection between writers and clients that she’s glad they’ve been able to provide.

Enjoy the Journey

My journey leads me to one of my favorite quotes by Helen Keller, “Alone we can do so little; together we can do so much”. I no longer feel alone in my journey as a healthcare writer and I am thankful that late one night I hired a coach, and gained a community.

If you’re a healthcare writer looking for a community to lift you up, help you get gigs, and push you to be better, click below to join The Healthcare Marketing Network today! 

 

Why Nursepreneurs Need NNBA

How does a trip to a beautiful beach resort to learn from some of the most renown nurse entrepreneurs sound?

Whether you’re an established nursepreneur, or just getting ready to explore the idea, one thing is certain; the NNBA conference will not disappoint!

Are you wondering if you would benefit from attending? According to the NNBA website, the conference is perfect for:

  • Nurses new to the idea of being an independent nurse or nurse entrepreneur
  • Self-employed nurses and nurse business owners in the startup and growth mode
  • Nurses interested in learning business skills to advance their careers
  • Nurse business owners looking for collaboration, expansion, and development of additional revenue streams
  • Nurses interested in meeting like-minded colleagues and extending your network

I also reached out to Michelle Podlesni, President of the NNBA, to ask her thoughts as to why nurses should attend.

Michelle says, “Attendees have told me they learned ways to realize their full potential as nurses. They say the conference helped them re-frame their perspective of the things they are capable of doing with their nursing education and life experience. At the conference, you will meet others who share your values and beliefs, who have traveled the road less taken.”

What Nurse Entrepreneurs Have to Say

One of the most publicly recognized nurses in the business world is Brittany Wilson aka The Nerdy Nurse, so we wanted to get her take on what NNBA brings to the table and she had so many great things to say!

She said “Michelle, personally, has helped me become more confident in areas I wasn’t confident in to begin with. The resources she provides are great, but for me the conference is definitely the biggest benefit because nothing is more empowering than going into a room of people who respect you, are motivated by what you are doing, and push you to be better. Being among a tribe of really motivated and empowering people who genuinely care about your success – to me – has been just one of the biggest benefits.

Brittany will be presenting “Nurse Blogging 101: Growing a Profitable Business and Community” alongside the always awesome Kati Kleber, owner of FreshRN.

I also asked Renee Thompson, well known speaker on nurse bullying, who will be presenting, “From the Boardroom to the Stage, How to Captivate and Engage Your Audience”, why nurses should come.  

Renee says, “Whether you are already in business for yourself, aspiring to be, or even if you have no desire to do your own thing but would like to be more successful where you are currently planted, this conference is for you! Every nurse can benefit from learning how to be a better professional and how to treat their practice as a business of one. Learn from the best and connect with the brightest.”

Conference Highlights

In late November, nurse entrepreneurs will gather at the Sirata Beach Resort in Florida to learn, network, and be inspired!

By featuring some of the most renowned nursepreneurs, you’ll be presented with “compelling content, how to’s and actionable takeaways”.

Michelle offers a sneak peek of some of the amazing presenters, and featured topics:

The keynote address will be given by Donna Cardillo, AKA The Inspiration Nurse. She will share “The science of passion – creating a formula for success!”

Other presentation topics include:

  • Finding and monetizing your niche
  • Using video to grow your business
  • Building a business plan and perfect your pitch
  • How to charge what you are worth
  • Conquering the fear of public speaking
  • Transitioning from a clinical nurse to a legal nurse consultant
  • How to get a million dollars of free publicity
  • Starting a nursing education business
  • Learning about the opportunities in community-based Elder Care
  • The power of podcasting
  • How to captivate and engage your audience from the boardroom to the stage
  • Building a profitable business and community with blogging

There will be round-table discussions as well as the 2017 NNBA Shark Tank Competition.

Sirata Resort and St. Petersburg Florida

The Sirata resort overlooks the white sands of St. Pete Beach, offering beautiful accommodations with welcoming amenities and stunning water views. In addition to the view, there are three beach front swimming pools, exercise facilities and some of the best bars and grilles in the area.

With the view and amenities offered at Sirata, you are sure to enjoy your time at the conference!

The resort is just minutes from St. Petersburg, Florida as well, so although the conference is jam packed with incredible information, you may find some extra time, to experience a few of the many nearby activities.

Do you enjoy art? Check out the Dali Museum. How about aquariums? Visit the Clearwater Marine Aquarium, and meet Winter, the dolphin with a prosthetic tail, which brought the aquarium international renown for the rehabilitation of sick and injured marine animals. Love land animals? Visit the Lowry Park Zoo!

No matter what activities you enjoy, there’s bound to be something that peeks your interest!

Conference Details

This conference is going to be amazing!

As Michelle says, “The NNBA conference will open doors, motivate, provide connections and do so much more for you. NNBA is a nurse’s bridge to business and prepares you to transition into the next phase of your career.”

There are four pre-conferences on Friday, November 17th, which you can attend for $129 for NNBA members and $179 for non-members.

The main conference is November 18th-19th. The cost is $349 for NNBA members and $449 for non-members and there’s still time to register, so click below and join us for a great time of growth and learning!

 

The Value in a Writers Community

Nurses and other healthcare professionals are in prime positions to educate and empower consumers and members of the healthcare team through their expertise and experiences. There are a number of mediums open to those who want to share information to address issues and challenges professionals and consumers face in the healthcare world.   

Blogging, Podcasting, Video Blogging, participating in live TV/radio interviews and authoring articles in professional as well as mainstream publications are just a few of the mediums open to professionals who want to share information to empower peers as well as assist consumers as they navigate the complex and fragmented healthcare system.

Getting started can be a challenge as the publishing world is not an environment that most healthcare professionals know well. As a nurse, I hesitated to enter the world of journalism when I was offered a job as Editor in Chief for a large publishing company that had recently entered the world of healthcare through the area of case management. I was not confident in my ability to write and was not clear on how I could be effective. I was told that I was being offered the position due to my expertise and vision for the practice of case/care management. I was a leader in the field and valued because I could share the vision of where the industry was going and help the publication team to ensure they were providing information that was relevant and useful to readers.  

What I learned through my experience as Editor in Chief was there is a great deal of help for those who want to contribute but are not professional writers. Publication companies have editors in place who would take my copy, edit and polish my work so when it was published, the message was clear and professional.

In my role as Editor in Chief, we expanded into areas of webinars and conference planning. Through my broad network, I was able to encourage professionals doing important work in the area of case/care management healthcare, to write articles, participate in webinars or speak at a number of conferences I was responsible for coordinating. The exposure allowed them to share their work so others could learn. It also allowed those reading or hearing the information learn so they could improve their practice. It was a win-win!

When I was diagnosed with a brain tumor in late 2014, I had to leave my job. I found writing helped me to heal. I knew my experiences as a patient were not unique to me and I wanted to share what I learned to educate and empower others. As I improved, I sought out ways to share my experience. I connected with a group of Nurse Bloggers who helped me start a Blog and in July of 2015, I launched Nurse Advocate. I have been blogging weekly for 2 years and have shared information that has helped many to meet the challenges they face when thrust into the complex world of healthcare.

One of the resources I have found to be helpful as a nurse journalists/blogger is The Healthcare Marketing Network, a global community of freelance healthcare writers, authors and communication creatives. The Network is opening doors for healthcare professionals who have information to share. The founders bring a mix of expertise that allows them to assist experienced healthcare professionals who want to break into the world of journalism to learn the craft as well open venues where those who are seasoned healthcare writers can share information.

If you are a healthcare professional who wants to share information you have learned, take some time to explore the Healthcare Marketing Network to launch your career in the area of publishing!

 

How Can a Freelance Writing Coach Help?

I’ve been a nurse for many years, a fiction author for a handful of them, and a writer all my life. After years of writing fiction, branching into non-fiction freelance writing seemed like a natural progression. With a goal of being able to efficiently, and effectively, write both fiction and freelance, I didn’t want to waste time with futile efforts that would only create more work for myself. But since I was already established with a website and on social media as a fiction author surely adding freelance writing would be easy, right? Right?

Easier Said Than Done

Although freelance and fiction writing share many similarities and a writer can benefit from the knowledge gained in either, there are also many differences. Balancing these two halves into a perfect whole can be a challenge and often combine like oil and water. I needed someone experienced who could take a look at my online presence from the outside. If only there was an expert who could give my hand a little squeeze of much needed reassurance.

Fortunately for my sanity, and me, I met Janine in the Healthcare Writers Network Facebook group and she was killing it as a nurse freelance writer. I was even luckier to win a coaching call with her through her company WriteRN.

Why Janine?

If you’re going to work closely with someone and share your insecurities and doubts, you want someone who is personable, friendly, your personal cheerleader and human(I.e.: Someone who can share reasonable and realistic methods to achieve goals. Because as much as I love to write about magic, so far I’ve not found it in the real world.) Janine is all of these things and more!

You Don’t Know What You Don’t Know

Before our coaching call, I prepared questions about areas in freelance writing that required me to venture into new, unfamiliar territory, or terrain I’d let grow stagnant over the years. Sure I could do all of these things on my own, but was I doing it right to achieve the effect that I desired? Otherwise I was only wasting my time.

  • LinkedIn: Did I set up my page correctly to sound knowledgeable and professional?
  • Networking: How important is networking and where are the best places and methods for doing so?
  • Marketing: Where can I find clients for my niche and how do I sell them a winning pitch?
  • My Freelance Website: Does my new freelance website look sleek and professional and what tools and pages do I need to protect and grow my business?

You Might Know More Than You Think You Know

My venture into freelance writing had me spread in a multitude of directions trying to figure out how and what to start and when to stop. Talking with Janine helped me uncover clarity in my goals.

  • Confidence: Janine’s professional opinion ensured me where I was working in the right direction. That little virtual hand squeeze, or pat on the shoulder gave me additional confidence to proceed with plans I’d made.
  • Guidance and Advice: Her experience helped guide me where I should focus more attention to succeed in freelancing and other places that I didn’t need to worry about, thus saving me precious time.
  • Reassurance: Our coaching call enabled Janine to share more of her story about her success, and following along with her newsletter provided me with a role model.

Saving Time and My Sanity

There’s nothing I hate more than wasting time or money. Working with Janine enabled me to stop flitting away hours wondering what else I needed to do, and if I was doing it right when it came to freelance writing. Instead I have Janine’s coaching tips and tricks to fall back upon when I ponder the next steps in my freelance journey. Janine’s freelance path both inspires and reassures me that my efforts are worthwhile—and immense success is possible.

Thanks so much for reading and be sure to check out my new freelance website, Charmed Type. I’ve also published in paranormal romance and fantasy genres. Find out more about my novels on my website!

 

6 Tips To Success When Working For Past Employers

Lisa commented: I’m hoping I can pick someone’s brain. I work in home health and recently me former employer contacted me about updating the content on their website. She is open to looking at a contract for future services. Any suggestions on what should be included or things I should consider?

 

Lisa, thanks so much for your question! This has actually happened to me as well and I will walk you through exactly how I handled it!

 

1.  Thank her

Always, especially in this type of situation, thank the person for thinking of you. No matter the outcome, always thank her now, and in the end. A thank you goes a long way! I learned this back in my nursing aide days. I loved when people noticed or thanked me for my efforts, so nowadays I thank every single person I work with from the tray passer to my director!

2.  Schedule a time to meet

If you’re able to meet with her face to face, do it. Show up dressed like you’re going on a job interview, and try not to talk about your personal life or the previous job. Take on as much as you can to start and build upon it. I always say, never say no to a job because you never know where it could lead you!

3.  Get your portfolio together

If you don’t have a portfolio together, now’s the time to do it! I used Contently.com for my online portfolio, but I always include another type of printed article that I have had published (usually a few so they see what kind of work I do). Once it looks great give it to her to keep. Don’t just let her look at it and give it back because if it’s hers to keep she’ll likely file it somewhere for future work.

4.  Come with ideas

If you know what she wants for the website, come up with a few ideas. Show her how creative you can be! If you’re not really sure what she needs, try to think on your toes and give her great insight she can’t say no to!

5.  Rates

Oh gosh, the negotiation. I have grown slightly more comfortable with it over the years. It feels like confrontation to me, which I am not a fan of, but it doesn’t have to be as hard as we make it. Figure out your rates and what you won’t write for. Make sure you give yourself some wiggle room. She is most likely going to ask “how much do you charge?” Respond with confidence, and you will be surprised what she will say.

6.  Ask to be part of their meetings

If their website is looking for content to keep patients educated, or a blog to attract more patients, you can be an immense help to them. This can also work well for you because you’ll be able to have a retainer client, right in your own area! Ask to be a part of their website meetings in order to grasp exactly what they’re looking for, as well as what you can bring to the table!

 

Good luck in your adventure with this client, Lisa. Please keep us posted, I am very excited for you!

 

Are you a business owner, freelancer, or creative?
Become a member of The Healthcare Marketing Network today!

 

Janine Kelbach, BSN, RNC-OB is a nurse entrepreneur with experience as a freelance writer, virtual assistant, and business coach. She helps solopreneurs/entrepreneurs with her proactive, diverse virtual assistant skills and keeps executives and business owners organized, prioritized, and less stressed.

Write For The Healthcare Marketing Network!

Are you interested in writing for The Healthcare Marketing Network?

As a network that prides itself on a strong community where everyone has a voice, we would love to partner with you in creating great content for our members. Interested? Read on for all the juicy details!

Who Qualifies?

Everyone! From nursing students and stay-at-home-moms to virtual assistants and members of the medical profession, we want to hear what you have to say.

Basic Guidelines

These are the most basic guidelines to writing for The Healthcare Marketing Network. No submission will be considered without:

  • Original content that’s been fact checked when applicable
  • Grammatically correct (we suggest using the Grammarly browser plug-in!)
  • 500-900 words in length
  • Clever & authentic title
  • No images (we will supply the graphic for your post)
  • Writer bio including your website and social links

Tone & Topics

Our tone is upbeat, encouraging, and professional. We like to have fun here at The Healthcare Marketing Network, but we also pride ourselves on keeping things professional, so we ask that you refrain from using a negative or snarky tone and minimize the amount of slang in your submissions.

Our readers are looking for a wide variety of topics, here are a few that we love:

  • Writing tips (ex: 5 steps to creating the perfect outline)
  • Organizational tools (ex: apps that every healthcare professional needs in their life)
  • Website resources (4 websites I don’t know how I ever lived without)
  • Personal stories (ex: “how I manage a business with 3 kids at home,” “what my battle with cancer taught me about change,” “why I’m writing a book and how I’m doing it”)

Audience

We’re seeking two types of posts. Those that focus on our core topics within the Healthcare Marketing Network (as referenced above.) These will be seen by our membership. The second type of post has a broader goal – to serve the mission of accurate, high-quality healthcare content. This content will be shared on our public blog and viewed by anyone who comes to our website. They will also be promoted via social media channels. You retain your byline and website mention but will be identified as writing for the Healthcare Marketing Network so we can all benefit from social sharing. In addition to the topics above, you may also address health, medical and clinical topics suitable for sharing to the general public.

Promotion

We love our writers and will share the social love, either within the member site or to the public at large.

READY TO SEND US YOUR SUBMISSION?

Please e-mail Katie with the subject line “HMN Guest Blogger Submission”. Not all submissions will be published and we will reach out to you if we choose to use your post.

Thanks so much for all you do; we truly have the greatest tribe around!

 

The Healthcare Marketing Network Team

Carol, Janet, Katie & Janine

 

Welcome to The Healthcare Marketing Network!

Hey guys, come on in!

On behalf of Janet, Carol, Janine, and myself I’d like to welcome you to The Healthcare Marketing Network!

It’s because of you that we were inspired to build this community, which is why we are SO excited to have you on this journey with us!

Let me just tell you a little about the site to get you started!

  • FORUM – Think of this as a discussion board of sorts for topics of interest, struggle, encouragement, etc. with other freelancers.
  • VIRTUAL COFFEE – No one knows everything, that’s why we’ll have virtual coffee with our members where we will call on Subject Matter Experts in a variety of fields to come into the network and share their expertise.
  • COURSES – This is where you will find instructional videos on everything from invoicing clients, to editing, to creating graphics for your blog and website.
  • OFFICE HOURS – Co-Founders Carol Bush and Janet Kennedy are here to help you during a Monthly Office Hours session. Ask them Anything!
  • EVENTS – We will have live training sessions where we’ll participate with members and answer your questions.
  • GIG BOARD – Clients and Business Members may post freelance opportunities on the Gig Board.  Everything from one-off editing jobs to full employment! As a Business Member, you may respond to posted Gigs, post your own (need help with that big contract?) or even post your services for sale to other members.

These are only a few of the great benefits of being a member of The Healthcare Marketing Network, but this will get you started.

It’s so important to us that you feel right at home here!

So go ahead; grab a cup of coffee, get comfy, & browse til’ your heart’s content!

Have questions? Feel free to reach out to any of us for support!

Here’s to your writing success!

Katie

 

A Message from Carol & Janet

Carol and I can’t thank you enough for believing in us and what we can do to support healthcare writers and marketers, both seasoned vets and those just starting out.

We have created this community to serve.

We want to mentor the new members of the community, support our experienced community members and connect them with the businesses and practices that need their expertise.

Above all, our mission is to serve our external communities by enabling more, a lot more, quality healthcare content in the market and online.