The line between patient and payer has blurred. Patients find themselves acting more and more like general consumers when shopping for their healthcare. They research health topics and healthcare providers online, then base their care decisions on what they learn. Additionally, as patients bear more healthcare costs directly, they comparison shop for healthcare services, choosing […]
Corinna Cornejo, BA is a content writer who helps digital health and healthcare companies engage, inform and inspire patients and caregivers. Corinna brings an understanding of the patient’s experience, strong research skills and more than a decade of professional marketing experience to every project she works on. You can follow Corinna on Twitter @corinnacornejo.